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EXCLUSIVE: Multi-hyphenate Eva Longoria has landed the directing job for Flamin’ Sizzling, the Fox Searchlight biopic about Richard Montanez, who created the spicy Flamin’ Sizzling Cheetos snack. DeVon Franklin will produce the pic underneath his Franklin Leisure label, which is presently underneath a manufacturing deal at Fox.
Longoria reportedly beat out a number of administrators for the job after impressing Franklin and Fox together with her genuine method to portraying the inspiring story of Richard and Judy Montanez. Richard rose from humble beginnings to realize the American Dream: The son of a Mexican immigrant, Richard was a janitor at Frito-Lay when he got here up with the concept for Flamin’ Sizzling Cheetos. His creation, impressed by the flavors of his group, revitalized the corporate and disrupted the meals business, making a popular culture phenomenon that continues right now.
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Charlie St. Cloud and October Sky scribe Lewis Colick penned the script. Zahra Phillips is overseeing the mission for Franklin Leisure, whereas Taylor Friedman will signify the studio. Samuel Rodriguez is the manager producer.
Longoria can also be connected to direct and produce Common’s 24/7, which she stars in with Kerry Washington, and is producing My Daughter’s Quinceañera additionally at Common. It’s notable: Just one Latina up to now 12 years has directed one of many high 1200 grossing movies.
She additionally has a number of tasks in improvement underneath her manufacturing banner Unbelievable Leisure, together with A Class Aside at HBO and Fortunate Boy, which has Nisha Ganatra connected to direct. Longoria can presently be seen in entrance of the digital camera starring in Paramount’s live-action Dora the Explorer.
Franklin Leisure’s forthcoming slate features a Kirk Franklin biopic, which is about up at Sony, and a remake of the 1975 coming-of-age drama, Cooley Excessive.
Longoria is repped by CAA and Brillstein Leisure Companions; Franklin by WME and Hansen Jacobsen. Montanez by Paradigm; Colick by Paradigm and Trade Leisure.
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